Case study · E-Commerce / Wall Art & Home Decor
ClockWorld
A Pakistani store for acrylic wall art and clocks. The Shopify site is bright and sale-led, organised by room and audience (kids, school, office, super heroes), with free-delivery and cash-on-delivery reassurance throughout.

Project overview
ClockWorld sells decorative acrylic wall art, themed for children's rooms, schools, offices and homes, and wall clocks to customers across Pakistan. Typical products, such as Space wall art and the Baby Dinosaur growth chart, sit around Rs.3,199 with the original price struck through, and listings show review counts and ratings.
Business requirements
Wall decor is an impulse and gifting purchase, but it still raises practical questions: how big is it, what is it made of, when will it arrive, and can I pay on delivery. The store answers these on the product page (cover area in inches, 2 mm acrylic, shiny finish, shipping and return tab) and with site-wide promises of free delivery, cash on delivery and custom sizes. Organising the menu by audience (kids, school, office, super heroes) helps a buyer find the right room quickly.
Visual direction
The identity is cheerful and high-contrast: a royal-blue navigation bar and announcement strip, a centred ClockWorld wordmark with a clock-face O, and white pages that let the colourful products carry the design. Hero and category artwork is poster-style, with bold black display type and a red script accent for the sale. Product photography shows each piece installed in a styled room, which helps a buyer judge scale.
Store experience
The two-row menu puts nearly the whole catalogue one click away, while the homepage mirrors it with circular category shortcuts, a best-sellers grid and a super-heroes collection. Cards offer Quick Add or Select options depending on variants. Product pages open with a rating line and a green free-delivery message, show stock urgency, then provide Add to cart and Buy it now above tabbed Description, Material and Shipping & Return content and customer reviews.
Responsive experience
On a phone the announcement bar and logo stay at the top, the long menu collapses into a hamburger, and the hero and category artwork stack into a single column with large tap targets. Captured at 1440 px and 440 px wide for this case study.
Design highlights
What stands out is the promotional clarity: a single bright colour for navigation and offers, free-delivery and cash-on-delivery messages repeated through the journey, and product photos in real rooms. It suits a gift and decor catalogue where visual impact and reassurance drive the sale.
Key features
- Blue announcement bar offering free delivery on any two items, with phone, social and WhatsApp links
- Two-row blue navigation: Best Sellers, Combo Deal, Acrylic Wall Arts, School, Office, Kids, Super Heroes, Islamic Calligraphy, Acrylic Clock, Reviews, Contact Us and Track Your Order
- Large sale hero banner (Summer Sale, up to 50% off) and circular category shortcuts
- Best-sellers product grid with On Sale badges, review stars, strike-through prices, Quick Add and colour options
- Collection filters for availability and price with grid-density controls
- Product pages with a rating summary, savings badge, low-stock message, Add to cart and Buy it now, description, material and shipping tabs, dated reviews and related products
- Custom-size note, free delivery across Pakistan and cash-on-delivery messaging
Platform & theme
- Shopify
- Minimog theme
- Sale Promotions
- Audience Categories
- Cash on Delivery
Inside the store

Collection page: availability and price filters, review ratings and sale prices
The finished website
Captured from the live site. Scroll inside the frame to see more of the page.


Your project
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